Probably a decade ago, Tamil films housing established heroes would get the top most priority in terms of screen count and special release dates (festival releases).
Though it is still the same even today, the future looks different, for the trend is slowly changing, and for good.
Welcome to the new age Tamil cinema, where upcoming talented actors and technicians are willing to take the industry by storm, by trusting their scripts and capabilities.
Come October and there will be two instances illustrating what's been said above. First up; Vijay is not afraid to take on Vijay.
Yes, while the release dates of many films were reorganized based on the official release date of Ilayathalapathy Vijay's Puli, the team of Vijay Sethupathi's Naanum Rowdydhaan has stuck to its original release date, October 2nd.
Though a few may argue that the box office collections of both these movies might be affected as they are scheduled to release in the same weekend, the confidence exhibited by the young team of Naanum Rowdydhaan is commendable.
Also, the fact that valuable cinema always triumphs should effectively mean that all the films released during the same time should attain success, if all of them have what it takes to prosper.